JBF Strategy

JBF Strategy

In the context of South Africa, building a reading culture in all languages is a formidable task. The JBF’s strategy for the next 10 years is therefore to:

a. Mobilise a diverse movement of readers, writers and artists from below that encourages self education and solidarity, is intergenerational and gendered;

b. Strategically focus on creating readers and writers amongst youth and children in the next 10 years as purpose bearers who, in turn will catalytically deepen the reading culture amongst people of all ages;

c. Work within the spaces in which the working class is reproduced, both physically and ideologically on a daily basis – in homes, churches, cultural and social organisations, and communities and townships;

d. Provide a public platform for individuals, organised formations and the public to encourage debate and discussion and thereby build tolerance and strengthen civil society.